# FinTech and wealth: More households served per advisor, with nothing slipping in compliance. New clients wait weeks between "yes" and funded. Review prep eats Thursdays. Every post sits in the compliance queue. We put onboarding and back-office work on rails, prepare advisors for every meeting, and bring in the right prospects. For: Wealth managers, RIAs and fintech teams. Works with: Redtail, Wealthbox, Salesforce, Orion, eMoney, Schwab, DocuSign, Zoom. ## Heard around the practice this week The advisors are good at advice. It's everything around the advice that piles up. > "The ACAT got rejected. Name mismatch. Again." (Client service associate) > "Half my week goes on prep for quarterly reviews." (Lead advisor) > "Compliance still hasn't approved the LinkedIn post from March." (Marketing, such as it is) > "KYC is stuck on a blurry address proof." (Operations, fintech app) > "Our best clients come from referrals. We never actually ask." (Founding partner) > "Redtail says one thing, Orion says another." (Paraplanner) ## The client journey, prospect to referral How a household moves through the practice, where it usually stalls, and what we change. ### 1. Prospect - **Today:** Seminar lists, website forms and centers of influence feed a spreadsheet. Follow-up depends on who remembers. - **With us:** Every prospect is in the CRM with a source, gets a nurture sequence your compliance team approved once, and books the discovery call themselves. - **Tools:** Wealthbox, Redtail, Calendly, LinkedIn - **We track:** Discovery meetings booked ### 2. Discovery - **Today:** Advisors walk into first meetings with a name and a phone number, and spend the first half hour collecting data. - **With us:** A pre-meeting questionnaire and data request go out after booking, so the advisor arrives with a profile, accounts held away and the questions that matter. - **Tools:** Precise FP, Typeform, Zoom - **We track:** Discovery to signed rate ### 3. Onboard - **Today:** Account opening paperwork, KYC, risk profiling and transfer forms bounce back and forth for weeks over small errors. - **With us:** Forms prefill from the CRM, e-sign in one envelope, and every NIGO is caught before it reaches the custodian. Transfers are tracked daily until the money lands. - **Tools:** DocuSign, Schwab, Fidelity, Pershing - **We track:** Days from signed to funded ### 4. Plan and invest - **Today:** Plans live in the planning tool, models in the portfolio system, and notes in three places. The paraplanner reconciles them by hand. - **With us:** Data flows from custodian to portfolio system to CRM, planning updates are queued for the paraplanner, and the investment policy statement is versioned. - **Tools:** eMoney, RightCapital, Orion, Black Diamond - **We track:** Households per advisor ### 5. Review - **Today:** Review prep means exporting reports, building a deck and checking for RMDs, beneficiaries and life events the night before. - **With us:** A review pack is built two days ahead: performance, cash needs, RMDs, beneficiary gaps and talking points. Follow-ups are logged before the call ends. - **Tools:** Orion, Salesforce, Microsoft 365 - **We track:** Prep hours per review ### 6. Refer - **Today:** Happy clients would refer, but no one asks at the right moment and centers of influence hear from you once a year. - **With us:** Referral asks are timed to good moments, accountants and attorneys get a regular touchpoint, and every introduction is tracked to revenue. - **Tools:** Wealthbox, Gmail, LinkedIn - **We track:** Net new assets from referrals ## What we take on for practices and fintechs ### Onboarding on rails Account opening, KYC and AML checks, risk questionnaires and transfers, run as one tracked flow from signed to funded. - NIGO checks before submission - Transfer tracking until funded - KYC follow-ups by WhatsApp or email ### A back office in India Client service associates and paraplanners who prepare reviews, chase paperwork and keep the CRM honest, in your hours and tools. - Review pack preparation - CRM and data upkeep - Billing and fee reconciliation support ### Dashboards the partners run on AUM, net new assets, revenue per household and pipeline by advisor, from the custodian, portfolio system and CRM in one place. - Practice and advisor scorecards - Pipeline and onboarding tracker - Fee and billing views ### Marketing compliance can approve SEO for the questions your clients search, LinkedIn for advisors, seminars and webinars, all built to go through your approval queue once. - Pre-approved content library - Advisor LinkedIn programmes - Local SEO per office ### Product and support for fintechs Activation and KYC drop-off fixed in the app, and a support team for disputes, failed payments and "where's my money?" - KYC and activation funnel fixes - Support for disputes and chargebacks - In-app messaging and push ### AI that stays in its lane Meeting notes into the CRM, document extraction from statements, and drafts for client emails, with a person approving anything that goes out. - Meeting summaries and tasks - Statement and document extraction - Drafts, never auto-sends ## We already speak practice. From AUM to NIGO, your team won't need to translate. AUM - Households - Net new assets - ACAT transfers - NIGO - KYC and AML - Risk profiling - IPS - RMDs - Rebalancing - Fee schedules - Centers of influence - Form ADV - Marketing Rule - Books and records - SIPs and NAV - CKYC - Account Aggregator - Activation rate - Chargebacks ## Built around the systems you run We connect the CRM, custodian, planning and portfolio tools you already pay for, and work inside them. - **CRM:** Redtail, Wealthbox, Salesforce, HubSpot - **Planning:** eMoney, RightCapital, MoneyGuidePro - **Portfolio and reporting:** Orion, Black Diamond, Addepar, Tamarac - **Custodians and platforms:** Schwab, Fidelity, Pershing, BSE StAR MF, CAMS - **Compliance and archiving:** Smarsh, Global Relay, DocuSign - **Payments and data:** Stripe, Razorpay, Plaid, Account Aggregator ## The numbers we'd move together - **Days from signed to funded.** How long a new household waits between saying yes and their money being invested. - **Net new assets.** New money in, by source, so you know which channels and referrers are worth the time. - **Households per advisor.** How many relationships each advisor can serve well once the prep and paperwork move off their desk. - **Review prep time.** Hours spent preparing each review, and how many reviews happen on schedule. - **KYC drop-off.** For fintechs: the share of sign-ups who start verification and never finish it. - **Approval turnaround.** Days a piece of marketing waits for compliance sign-off, which falls once content is built to the rules. ## Compliance is part of the design, not a final check. Every post, page, email and ad goes through your CCO's approval process, and we build a library of pre-approved pieces so the queue gets shorter over time. Testimonials and performance figures follow the SEC Marketing Rule in the US, or SEBI's rules for advisers and distributors in India. Client data stays in your systems. Our people get access by role, communications are archived where your rules require it, and no AI tool sends anything to a client without a person approving it. - Your approval queue, used for everything - Archiving for email and social where required - Role-based access, logged - No advice from non-registered staff - Data processing agreed in writing ## How we start with a practice 1. **Map the journey.** We trace a recent household from first contact to funded, and time each step. 2. **Read the systems.** CRM, custodian, planning and portfolio tools: where data is entered twice and where it drifts. 3. **Pick two wins.** Usually onboarding time and review prep. We size each in advisor hours and assets. 4. **Deploy the team.** A lead, the automation and associates trained on your custodian and compliance process. ## Outcomes we deliver for wealth and fintech - [Back-office automation](https://legendarygrowthsolutions.com/solutions/back-office-automation): Onboarding, KYC and transfer paperwork without the back and forth. - [Reporting and dashboards](https://legendarygrowthsolutions.com/solutions/reporting): AUM, flows and pipeline in one view the partners trust. - [Lead generation](https://legendarygrowthsolutions.com/solutions/lead-generation): More of the right households, through channels compliance can approve. > **Start with a practice audit.** We time your onboarding, review prep and service work, and come back with the two changes worth making first. ## Questions ### Do you work with our CRM and custodian? Most likely. We work with Redtail, Wealthbox, Salesforce Financial Services Cloud and HubSpot, and with Schwab, Fidelity and Pershing workflows. In India we work with mutual fund platforms such as BSE StAR MF and the CAMS and KFintech registrars. ### How do you handle compliance? Your compliance process stays in charge. Everything client-facing goes through your approval queue, communications are archived where required, and our staff never give advice. We build to the SEC Marketing Rule and FINRA guidance in the US, and SEBI's rules in India. ### Can people in India see client data? Only what their role needs, inside your systems, under an agreement that covers confidentiality and data handling. Access is logged and removed the day someone leaves the team. ### We're a fintech, not an advisory firm. Does this apply? Yes. For fintechs we usually work on KYC and activation drop-off, support for payments and disputes, and the dashboards your operators run on. ### Will AI write to our clients? Not on its own. AI drafts notes, summaries and emails; a person reviews and sends. That keeps the books and records clean and the tone yours. ## Other industries we work in - [Insurance](https://legendarygrowthsolutions.com/industries/insurance) - [Legal](https://legendarygrowthsolutions.com/industries/legal) - [Cannabis retail](https://legendarygrowthsolutions.com/industries/cannabis) - [Beauty and wellness](https://legendarygrowthsolutions.com/industries/beauty-wellness) - [D2C and ecommerce](https://legendarygrowthsolutions.com/industries/d2c) [Book a practice audit](https://legendarygrowthsolutions.com/contact?interest=growth-audit&industry=fintech) or email hello@legendarygrowthsolutions.com. Markdown twin of https://legendarygrowthsolutions.com/industries/fintech.