# Insurance: Write more business with the agency you already have. Quotes retyped into three portals, COIs chased by email, renewals noticed a week before they renew. We automate the busywork around your AMS, staff the service desk and fill the pipeline, so producers spend their day producing. For: Insurance brokers and agencies. Works with: Applied Epic, AMS360, HawkSoft, EZLynx, AgencyZoom, HubSpot, DocuSign, WhatsApp. ## Heard around the agency this week If any of these sound familiar, the problem is rarely effort. It's how much of the day goes to work that isn't selling or advising. > "Can someone send the COI for the Henderson job? They need it before two." (Client, third time this week) > "I typed it into EZLynx, then again into the carrier portal." (CSR, personal lines) > "The renewal came in at plus 38%. It renews Tuesday." (Account manager) > "That web lead came in Saturday. Whose is it?" (Producer, Monday morning) > "I'll re-quote it on Friday." (Producer, every Thursday) > "The commission statement doesn't match what we booked." (Agency owner, month end) ## Your book, from first call to claim Every stage of a policy's life, what it usually looks like inside an agency, and what changes once we're working in it with you. ### 1. Lead - **Today:** Web leads, referrals and quote requests land in a shared inbox. Some are called back the same day, some the next week. - **With us:** Every lead gets a reply in minutes, by text or call, is scored by line and premium, and lands with the right producer in your CRM. - **Tools:** AgencyZoom, HubSpot, WhatsApp, CallRail - **We track:** Speed to lead ### 2. Quote - **Today:** CSRs collect drivers, VINs and property details by phone, then key the same data into the rater and two carrier portals. - **With us:** One intake form feeds the comparative rater. Commercial submissions go out packaged with loss runs and ACORD apps, already filled. - **Tools:** EZLynx, PL Rating, Carrier portals, ACORD forms - **We track:** Quotes per producer per week ### 3. Bind - **Today:** Signatures chased by email, payment taken over the phone, and the bound policy filed in the AMS whenever someone gets to it. - **With us:** E-sign and the payment link go out together. Once signed, the policy, dec page and ID cards file themselves to the right client in the AMS. - **Tools:** DocuSign, Applied Epic, Stripe - **We track:** Quote-to-bind ratio ### 4. Service - **Today:** COI requests, endorsements, driver changes and "what's my deductible?" calls fill the day and push renewals and new business to the evening. - **With us:** A service desk in India works your queue in your AMS, inside your SLAs. An assistant answers coverage FAQs from the dec page and hands anything advisory to licensed staff. - **Tools:** Applied Epic, AMS360, Outlook, Aircall - **We track:** Service requests closed same day ### 5. Renew - **Today:** Renewals get attention when the carrier notice arrives. Remarketing a big rate increase happens in a rush, or not at all. - **With us:** Renewals are pulled from X-dates 90, 60 and 30 days out. A rate increase above your threshold triggers a remarket, and the review call is already booked. - **Tools:** HawkSoft, EZLynx, Calendly - **We track:** Retention rate and policies in force ### 6. Claim - **Today:** FNOL calls come in after hours and wait for the morning. Clients ring twice a week to ask where their claim stands. - **With us:** FNOL is taken 24/7, logged and sent to the carrier the same night, and the client gets an update every time the claim moves. - **Tools:** Carrier portals, WhatsApp, Zendesk - **We track:** Time to first claim update ## What we take on for agencies Usually two or three of these at once, run by one team with one lead, working in your systems. ### A pipeline that fills itself Google Ads and local SEO for "insurance agency near me", a landing page per line, and referral asks built into every renewal. - Google Local Services and Search ads - Pages for home, auto, commercial and benefits - Google Business Profile and reviews ### Quote and intake automation Intake forms and AI assistants that collect what the rater needs, prefill submissions and route the lead, so no one keys data twice. - Speed-to-lead texts and calls - Rater and carrier prefill - Submission packages with loss runs ### A service desk in India Trained account assistants who clear COIs, endorsements, ID cards, downloads and suspense items in your AMS, in your hours. - COIs and ACORD 25s the same day - Endorsements and mid-term changes - Downloads, suspenses and activity notes ### Tools your AMS doesn't have A self-serve COI portal for contractors, a renewal dashboard by X-date, or commission reconciliation that matches statements to what you booked. - COI self-serve portals - Renewal and remarket dashboards - Commission reconciliation ### Renewal and cross-sell campaigns Monoline households and single-policy businesses found in your book, and worked with the right offer before the renewal, not after. - Rounding out monoline accounts - Umbrella and life cross-sell - Annual review booking ### Reputation that matches the service Review requests after a bind or a closed claim, replies to every review, and a rating that tells people you answer the phone. - Post-bind and post-claim review asks - Replies on Google and Yelp - Monitoring across locations ## We already speak agency. No one on your team will have to explain what a dec page is. X-dates - Dec pages - ACORD 25 - Loss runs - Remarketing - Book of business - Quote-to-bind - Endorsements - FNOL - Agency bill - Direct bill - Commission reconciliation - Policies in force - Carrier appetite - Surplus lines - Mid-term changes - Non-pay notices - Downloads and suspenses - Monoline households - E&O ## Built around the systems you run We work in your AMS and connect what's around it. Nothing gets replaced unless you want it replaced. - **Agency management:** Applied Epic, AMS360, HawkSoft, EZLynx, QQCatalyst, NowCerts - **Rating and quoting:** EZLynx, PL Rating, TurboRater, Bold Penguin, Carrier portals - **CRM and pipeline:** AgencyZoom, HubSpot, Salesforce - **Calls and messages:** Aircall, RingCentral, WhatsApp, Outlook, Gmail - **Signing and payments:** DocuSign, Stripe, ePayPolicy - **Marketing:** Google Ads, Google Business Profile, Meta, Google Analytics ## The numbers we'd move together We agree the baseline in the audit, then report on these every month in plain language. - **Speed to lead.** Minutes from a quote request to a real conversation. The single biggest lever on close rate. - **Quote-to-bind ratio.** Of the quotes your producers send, how many bind, by line and by source. - **Retention rate.** Policies renewed as a share of policies up for renewal, and the premium kept with them. - **Policies per customer.** How rounded out your book is. Each extra line makes a household far likelier to stay. - **Service load per CSR.** Requests handled per account manager per day, and how many were closed the day they came in. - **Commission leakage.** Commission you earned but weren't paid, found by matching carrier statements to what you booked. ## Licensed work stays with licensed people. We design around licensing from day one. Our team handles intake, data entry, certificates, documentation, follow-ups and scheduling. Coverage advice, binding authority and anything a license is required for stay with your licensed agents. Calls and texts follow the consent rules in your market, such as TCPA in the US. Every action is logged in your AMS, which tends to lower E&O exposure rather than add to it. - Non-advisory work only for non-licensed staff - Consent captured before any outreach - Every action noted in the AMS - Access by role, removed the day someone leaves - NDAs and data handling agreed up front ## How we start with an agency 1. **Sit with the CSRs.** A few days alongside your account managers and producers, watching where quotes, COIs and renewals actually go. 2. **Read the book.** With read access to the AMS, we size the renewal pipeline, monoline households and service load. 3. **Pick two wins.** Usually speed to lead and the service queue. We show the numbers behind each and what it takes. 4. **Deploy the team.** A lead, the automation, and account assistants trained on your carriers and workflows. ## Outcomes we deliver for agencies - [Speed to lead](https://legendarygrowthsolutions.com/solutions/speed-to-lead): Reply to every quote request in minutes, day or night. - [Retention and repeat](https://legendarygrowthsolutions.com/solutions/retention): Work renewals from X-dates and round out monoline accounts. - [Back-office automation](https://legendarygrowthsolutions.com/solutions/back-office-automation): Take COIs, endorsements and downloads off your CSRs. > **Start with an agency audit.** A short, paid diagnostic inside your agency. You get your renewal pipeline sized, service load mapped and the two changes worth making first. ## Questions ### Do you work with our agency management system? Most likely. We work in Applied Epic, AMS360, HawkSoft, EZLynx, QQCatalyst and NowCerts, and with the raters and carrier portals around them. If your AMS has an API we connect to it; if it doesn't, the team works in it directly. ### Is this for independent agencies or captives? Both, though independents get the most from it because they juggle more carriers and portals. Captive agents usually start with lead response, reviews and the service desk. ### Can your team in India handle commercial lines? Yes, for the non-advisory work: certificates, endorsements, submission packages, loss run requests, audits paperwork and renewal prep. Coverage decisions stay with your licensed staff. ### What about licensing and E&O? Anything that needs a license stays with your licensed agents. Our people handle intake, documentation and follow-ups, and every action is noted in your AMS, which makes your file trail stronger. ### We're a small agency. Is it worth it? Small agencies often see the biggest change, because one person is doing service, marketing and renewals at once. Many start with a single account assistant and lead response, then add from there. ### How do you get paid? The audit is a fixed fee. After that, a monthly fee for the deployed team, quoted per role and per system. No commission splits. ## Other industries we work in - [FinTech and wealth](https://legendarygrowthsolutions.com/industries/fintech) - [Legal](https://legendarygrowthsolutions.com/industries/legal) - [Cannabis retail](https://legendarygrowthsolutions.com/industries/cannabis) - [Beauty and wellness](https://legendarygrowthsolutions.com/industries/beauty-wellness) - [D2C and ecommerce](https://legendarygrowthsolutions.com/industries/d2c) [Book an agency audit](https://legendarygrowthsolutions.com/contact?interest=growth-audit&industry=insurance) or email hello@legendarygrowthsolutions.com. Markdown twin of https://legendarygrowthsolutions.com/industries/insurance.